How are promotional products personalized or imprinted and which processes are used for what products?

The personalization of a promotional product is wholly dependent on its shape, size and material composition. Specialty products can be silk screened, heat transfer/sublimation, pad printed, hot stamped, engraved, embossed or debossed, embroidered, die struck or die cast, laser-etched or, as in the case of calendars, simply offset printed with graphics and copy. Here are some examples:

  • Silk-screening: T-shirts, sweats and baseball caps and other wearables; plastic and ceramic products, including coffee mugs, coasters and mousepads; beverage insulators, sports bags and fanny packs; plastic wine glasses and plates, coolers and tote bags; yo-yos, whistles, tops, refrigerator magnets, flyswatters and windwheels; lollipop packaging, Styrofoam bricks and teddy bears
  • Heat transfer/sublimation: T-shirts, sweatshirts and other wearables; pennants, ribbons, banners, emblems and ribbons; tote bags, aprons, can and bottle wraps
  • Pad printed: plastic encased lip balm, sunglasses, yo-yos, magnets and highlighters; timers and travel alarms; miniature footballs, basketballs, baseballs and soccer balls; recognition jewelry, lapel pins, tie tacks, bookmarks and key tags
  • Hot stamping: award ribbons, banners, sashes and oversize ribbons; vinyl binders, portfolios, card cases and diaries; certificates; grooming kits
  • Embossing and debossing: executive stationery, diaries and leather-bound notebooks, briefcases, wallets, checkbooks, photo albums, money clips, key tags, notepads, luggage tags and leather-bound manicure sets; eyeglass cases; embossed pocket folders, invitations and business cards; invitations and brochure covers
  • Embroidery: all types of apparel, polo shirts, jackets, hats; bags, luggage and towels
  • Die striking and die casting: plaques, trophies, jewelry, necklace medallions, credenza display medallions; pewter appliqués for steins, mugs, tankards; key tags, belts, money clips, zipper pulls, holiday ornaments, statuettes, letter openers; minted coins, struck coins, cast dimensionals; plates
  • Laser etching and engraving: plaques, awards, desk accessories, tools, acrylic products, glassware, computer products, electronics, cutlery, coins, crystal, golf products and badges; baseball bats, glass or Lucite goblets, photo frames, paperweights, clipboards, desk pen sets
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