What are some of the pros and cons of using
imprinted promotional products?

Pros: Promotional products marketing fits into any advertising budget, complements other media, can be directed to selected audiences and remains to repeat the advertising message each time the product is used, without extra cost per exposure. People like to receive them. And since the items are useful and appealing they are effective as incentives and motivators. Because there are so many products available, there is a lot of flexibility in planning a successful promotion.

Cons: On many products the imprint area is limited. Production time could range from days to as much as eight weeks depending on the product and the complexity of the imprint. And, unlike broadcast or other media where there is automatic distribution, with promotional products advertising, you must plan a distribution method.